Narratives That Matter

Messages That Move

Every successful company communicates why they exist 
before what they sell.

We architect brand Storylines that connect purpose to profit, transforming your fundamental "why" into measurable growth.

Where’s Your Story Gap?

A "Story Gap" is the disconnect between the value your brand offers and how effectively that value is communicated to your audience through storytelling.
Take the free story gap quiz

why stories matter

What Neuroscience Reveals About Effective Communication

Stories aren't just engaging—they're essential.
When people encounter well-crafted narratives:
  • Their brains release oxytocin, the neurochemical foundation of trust
  • Their retention increases 22x compared to facts alone
  • Their decision-making shifts from analytical to intuitive
In a landscape where attention is the scarcest resource, authentic narratives create the neural pathways for connection that generic content cannot replicate.
Book a Free Consultation

where's your story gap?

The Story Gap: Measuring the Distance Between 
Intention and Impact

Every business knows what they offer.
Few effectively communicate why it matters to their audience.
This disconnect—the Story Gap—manifests as:
  • Rising customer acquisition costs (CAC)
  • Diminishing conversion rates
  • Inconsistent messaging across channels
  • Team members who struggle to articulate your value proposition
We've found the gap is widest precisely where the potential impact is greatest.
Most can articulate how they deliver it.
Start My Quiz Now
trusted by

the storyline method

Precision Narrative Engineering

We bridge the Story Gap through a systematic approach that transforms how you communicate value:

Deep Discovery

The Storyline Rumble session uncovers the authentic elements that make your offering essential, not just different. We identify the resonant connection points between what you provide and what your audience actually needs.

Strategic Architecture

Using proven narrative frameworks backed by behavioral science, we construct a core story that serves as the foundation for all communication—from pitch decks to product pages.

Implementation Blueprint

We map your Storyline across every customer touchpoint, providing the specific language, sequencing, and measurement tools to ensure consistent execution.
Start the QuizBook a Free Strategy Session

strategic storytelling

Stories Measured in Growth

Not Just Engagement

37%

average decrease in CAC

42%

increase in conversion rates 
on key landing pages

2.4x

improvement in earned
media coverage

68%

of Sales Teams reporting more 
effective prospect conversations
stories told
Marketing Agency
“CRC comes through for us every time, helping our clients build powerful, unique brands that establish critical mindshare with their targets. Chris possesses that rare mix of creative flair and business acumen, which ensures we meet our clients’ growth objectives, while providing real value, above and beyond the brief.”
Founder/CEO
Mental Health/Wellness startup
“From the moment we engaged with Chris and his team, we knew we were in the hands of professionals who truly understood the art and science of branding. His approach is both analytical and creative, ensuring that every decision is backed by data and sharply insightful.”
Co-Founder
Marketing Agency
“For someone like me, with a marketing and operations background, a brand strategist who blends both creativity and business, is a real gem. Successful marketing hinges on knowing the brand well, understanding the customer, and speaking to their aligned interests—and nobody does this better than Chris.”
COO
B2B Tech brand
“We worked with Chris for a complete brand refresh—including copy across all touchpoints—and we were not disappointed. Chris’s collaborative approach made us feel doubly invested in the project. What impressed us most was CRC’s ability to take our inputs—the bulk of which was quite technically complex—and transform them into a powerful story that really speaks to our customers—the final result was everything we had been trying to say, much better said.”
CEO
Coaching/Consulting Startup
“It was an absolute joy to work with CRC. The quality of strategic guidance and creative output provided was impressive—it helped us bring our brand to life, better than we could have imagined.  Chris has a genius for drawing out the very essence of your brand, and weaving it into a compelling story that resonates with the ideal audience.”
SMB Founder
Mental Health Startup
“Navigating the branding landscape as a small to medium-sized business can be overwhelming. But partnering with BrandMultiplier was a transformative experience for us, literally. Chris and his dedicated team guided us through a full rebrand, seamlessly bridging the gap between our aspirations, our capabilities, and our audience's needs.”
Co-Founder/CEO
SMB Founder, Insurance startup
"The Rumble workshop was well-organized, interactive, and enjoyable. I started seeing real value within the first hour! As we worked through the session, the data really came to life, giving us a fresh perspective on our business brand, organizational goals and marketing strategies."
Co-Founder/CEO
SMB Founder, Insurance startup
"The Rumble process is highly curated, expertly facilitated, engaging, and delivers valuable insights. I highly recommend a Rumble as a starting point."
Co-Founder/CEO
SMB Founder, Insurance startup
"Without a doubt I would recommend BrandMultiplier! The team is great! The process is seamless, the follow ups and the results are both insightful and actionable."
Co-Founder/CEO
CEO, B2B SaaS
"Practical, humble, constructive, and an expert."
Co-Founder/CEO
COO, Beauty & Wellness Brand
“CRC’s branding and copy works! Website sales jumped significantly after the brand refresh—we couldn’t be happier. The overall value delivered far exceeded our total investment.”
Co-Founder/CEO
Head of Corporate Communications, FinTech Brand
“Chris was quick to understand our banking sector, our brand essence, and tone of voice almost immediately; and then was able to refresh and refine our story to drive growth in the first 60 days. Working with CRC has been a smooth and efficient ride…”
Co-Founder/CEO
CEO, B2B SaaS
“The process served as a useful tool to shift our story from focusing on rational drivers to emotional drivers of customer behavior.”
Co-Founder/CEO
Co-Founder, Healthcare Startup
“Chris's passion for driving growth for small and medium-sized businesses is evident in every interaction. His deep understanding of brand strategy and messaging, combined with his personal touch, made the entire process feel collaborative and tailored to our unique needs.”
Co-Founder/CEO
Co-Founder, Mental Health/Wellness Startup
“If you're looking for a branding agency that combines craft, process, and experience to deliver unparalleled results, look no further. I am immensely proud of the work we accomplished together and cannot recommend them highly enough. Our business has never been stronger, and we owe a significant part of that success to Chris and his exceptional team.”
Co-Founder/CEO
Co-Founder/CEO, Mental Health Startup
“What struck us most about BrandMultiplier was their genuine commitment to our growth. Their specialized niche in the startup space meant they weren't just applying generic strategies; they were crafting a tailored approach that resonated with our unique brand identity.”
Co-Founder/CEO
Co-Founder/CEO, Mental Health Startup
“For SMEs looking to make a mark, BrandMultiplier is the partner you seek. Their blend of vast experience with global brands, coupled with a passion for elevating startups, ensures you're in the best hands.”
Co-Founder/CEO
CEO, B2B Technology Firm
“Your insights about our needs and growth opportunities are spot on. The initiatives you outlined, from sales support to AI implementations, really align well with our objectives and our needs as a small company.”
Co-Founder/CEO
CEO, B2B Tech SMB
"Chris has an incredible ability to turn abstract ideas into a powerful, cohesive narrative.”
Co-Founder/CEO
CEO, B2B Technology firm
"With BrandMultiplier's help, we’re poised to change and lead the industry with a unique, strong, and authentic brand narrative, sharp strategy, and fresh marketing tactics."
Co-Founder/CEO
CEO, B2B Tech SMB
"Absolutely! The team is strong, the process is smooth, and the deliverables are insightful and actionable."
Co-Founder/CEO
CEO, B2B SaaS
“The process served as a forcing function to reconcile how we were putting in place a brand message that allowed us to serve the user/buyer that represents the majority of our selling point-of-contact, while ensuring that the story was aspirational enough to support the evolution of our selling motion to more senior buyers as well.”
Co-Founder/CEO

what’s your storyline?

Start the QuizBook a Free Strategy Session

faq

General Questions

What is a Storyline?
Who is Storyline for?
How is Storyline different from other marketing or branding agencies?

How It Works

How much time will implementing a Storyline require from my team?
How does the process work?
What tools or methodologies do you use?
How long does it take to see results?

The Story Gap Quiz

What is the Story Gap Quiz?
How long does the quiz take?
What happens after I take the quiz?

Results & ROI

What kind of results can I expect from my custom Storyline?
How do you measure success?

Pricing & Packages

How much does a Storyline cost?

For Founders & Leaders

I’m a startup Founder—how can Storyline help me scale?
I lead an established SME—how can Storyline help me break through my growth ceiling?

Practicalities

Do I need a big team or budget to work with Storyline?
Can I use my existing content with Storyline?

Trust & Support

How do I know if this will work for my business?
What if I have more questions or need support?

storyline

Still wondering if storytelling can transform your business?
Take the first step today—complete the free Story Gap Quiz or book a consultation with our team.
Take the Free QuizBook a Free Consultation
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Where's your story gap?

Every brand has a story.
But not every story drives growth.

Take this 5-minute assessment to uncover the hidden gaps in your story—and the
untapped potential for growth.

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Where's your story gap?

Does your brand have a clearly defined core Storyline?

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Where's your story gap?

Is your story differentiated from competitors?

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Where's your story gap?

Does your story have a clear hero?

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Where's your story gap?

Is your story emotionally resonant?

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Where's your story gap?

Does your story anchor on a larger purpose/mission?

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Where's your story gap?

Is your story reflected across all touchpoints?

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Where's your story gap?

Does your story drive your content strategy?

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Where's your story gap?

Is your story reinforced by customer experiences?

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Where's your story gap?

Does your story guide your product roadmap?

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Where's your story gap?

Is your story activated by your team?

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Where's your story gap?

Does your story shape your category/market?

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Where's your story gap?

Is your story creating a community of advocates?

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Where's your story gap?

Does your story drive measurable growth?

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Where's your story gap?

Is your story attracting top talent and partners?

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Where's your story gap?

Does your story create resilience during challenges?

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Where's your story gap?

Let's get your Story Gap Score.

Enter your email below to unlock your Story Gap Score.

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Story-

Book your Storyline Strategy Session today

During this in-depth working session, we'll review your assessment, benchmark your current state, and build your custom storyline-driven growth roadmap.